OUR WORK
OUR PROJECTS
The Storytellers Hub
During the lockdown in India, Pine Labs’ efforts were directed to handhold the 20% of merchants operating in the necessary goods category (grocery, pharmacies etc.), during COVID-19 pandemic and help them to not only keep businesses afloat but also maintain business continuity in trying times.
1031
ARTICLES
GENERATED
1.7Mn
REACH
59%
MEDIA
AWARENESS
Stepping into the world of electric vehicles, Revolt Intellicorp wanted to launch India’s first AI-enabled motorcycle with much fanfare. We were tasked to launch the RV400; and being a category first, the launch was to be followed by tremendous buzz for their first EV product.
75K
LIVE VIEWS
2Mn
YOUTUBE
VIEWS
284Mn
POTENTIAL OUTREACH
During the pandemic major live sporting events were either postponed or cancelled. While the fantasy sports industry was hugely impacted, they were able to bring some sporting action to Indian sports fans through the introduction of new sports and tournaments from places which were free of COVID-19. Through our campaign, over 5 million Indian sports fans played on fantasy sports platforms during the pandemic. The huge engagement led FIFS to host GamePlan 2020 along with the report launch on Business of Fantasy Sports.
80 +
ARTICLES
GENERATED
10 Cr+
REACH ACHIEVED
26 +
PROMINENT MEDIA INVITED
The world witnessed a high level of cyber threats that affected over 87 million people. In India too cyberattacks were on the rise. Ruder Finn had to curate and mould the brand’s communication strategy; To raise its profile as a leading security player and become a trusted advisor to CIO’s and CISO’s by educating them on tackling cyber threats.
